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  • What are the Advantages of a Content Management System?

    Drupal is an award winning content management system (CMS) based on a PHP/MySQL platform. Drupal can streamline your company's / organization's work flow, making it more efficient and save you money by putting you in control of your website. Here are a few of the many advantages of a Drupal website.

  • Your Online Image

    Your web site is a window into your agency, organization or business, giving your clientèle information about you 24 hours a day, 7 days a week. It is your spokesperson that conveys exactly what you want to say and how you want to say it. Because your website could be the deciding factor, shouldn't it reflect the values, principles and standards you worked so hard to project and maintain?

  • What is Viral Marketing?

    Viral marketing refers to marketing techniques that use pre-existing social networks to spread brand or subject matter awareness. For instance, if you found this little synopsis of interest and wanted to share it with a friend or I have provided a "send to friend" link at the bottom, making it easy to do so. I am using your social network to spread awareness about my subject matter.

  • What is Web 2.0?

    Web 2.0 is a reference to interactive web based tools that makes your website interactive with features such as calendars, maps, blogs, forums, polls, e-commerce, donations, newsletters, rss (really simple syndication), viral marketing and more.

    A content management system, such as Drupal, gives you these functionalities with open sourced, pre-built modules.

  • What is a Content Management System?

    It is software that allows the average person to create content, send newsletters, add calendar events, manage blogs and forums, without knowing html. Drupal is an open source content management system (CMS), meaning you do not pay yearly licensing fees.

  • Buying a Domain Name

    Owning your own domain name (www.yourname.com) is one of the most important components of your Internet presence. Your domain name can be the difference between success or failure. Try to incorporate what you do or sell into your domain name. Search engines give more weight to web sites that have the search term in the URL.

  • Focus on Your Audience

    You cannot be everything to everybody. Contrary to what many will tell you, it is not a numbers game. We could all learn from the bankruptcy attorney, Jack Prescott, whose tag line is, “It’s all I do, and I do it well.”

  • Poll Your Audience

    Wouldn’t it be a great advantage to know your customer’s / client’s demographics? With Drupal you can easily poll your customers / clients opinions, lifestyles, etc..

    1. What are their likes and dislikes?
    2. What colors appeal to them?
    3. What kind of hobby’s do they enjoy?
    4. What is their income range?

  • Newsletters

    Newsletters are a wonderful and cost effective way to keep your products or services in front of your customers / potential customers. With Drupal, you can send your own newsletters (no third party needed), without paying an extra fee.

    Elements that make your newsletters relevant:

    1. Breaking industry news

  • Relevant Web Content

    One major key to a successful website is to write fresh and relevant content. If you tell your clients / customers what is happening in your industry that affects them, you establish yourself as an expert in your field. A content management system (CMS) allows you to make update at your convenience.  By keeping your content fresh, you give your customers reasons to come back to your web site, thus utilizing the law of repeat exposure.

  • 5 Search Engine Optimization Tips

    Problem: Getting your site ranked on the search engines

    Your web site doesn't do you any good if no one can find it. There are companies whose niche is search engine optimization, because it is a very complex process involving MANY factors. With that said, there are things that you can do when building your web site, that will greatly improve your rankings. 

  • How to Reduce Spam

    Problem: SPAM

    We know people who must filter through over a hundred spam emails a day. You may wonder how spammers get your email address in the first place. There are several ways;

    * Signing up for free stuff on the Internet
    * People who forward funny (or political) emails without using the Blind Carbon Copy (Bcc) field in their email client.